Way Out West and Oatly have a lot in common. The care for our planet is the main thing. And changing from cow’s milk to oat drinks cuts greenhouse gas emissions with a whopping 69%. So we thought, why not make the whole festival a milk free one?
But we didn’t stop there. Because the issue of a more sustainable future should not be contained only to a festival. So we invited the whole of Gothenburg to be a part of 72HRS without milk.
On our website every person could pledge to stop drinking milk for three days straight. And by doing that, help the planet a bit on the way.